Running News Daily

Strava Lays Off Employees

Last year, the social networking app for endurance athletes and fitness enthusiasts hit a milestone 100 million users.

Strava, the most popular social networking app for endurance athletes and fitness enthusiasts, laid off 38 employees in December 2022. Multiple former Strava employees confirmed the news on LinkedIn. According to a post from an unaffected Strava employee, the layoff equated to 14 percent of the company’s workforce.

The layoffs predated the reported uptick in price for premium features. The previous $7.99 monthly rate will increase to $11.99 on February 6—a significant 50 percent increase.

Runner’s World reached out to Strava for a comment, but the company has not responded. 

Strava was founded in 2009 by Mark Gainey and Michael Horvath. According to Crunchbase, Strava has raised a total of $151.9 million from seven rounds of funding. The company raised $110 million during its most recent round, which took place in November 2020. The app has 95 million users according to Business of Apps.