The Rock ‘n’ Roll Marathon Series introduces new virtual run club

The Rock ‘n’ Roll Marathon Series announced Monday the new Rock ‘n’ Roll Virtual Running (VR) Series, giving walkers and runners a start line from anywhere in the world amid the coronavirus outbreak.

The new series will be offered through the new Rock ‘n’ Roll Virtual Running Club (VRC), an online platform allowing runners to race, engage and connect with a new series of weekly races, challenges and rewards.

“For over twenty years, the Rock ‘n’ Roll Marathon Series community has been Bringing Fun to the Run through a mixture of music, community and celebrating achievement,” says Andrew Messick, President & CEO for The IRONMAN Group.

“At our core, it is about finding fun and motivation in the moments that challenge us. While this seems truer and more important than ever before, this has always been the brand’s heartbeat. We believe that this new Rock ‘n’ Roll Virtual Running Club will enable the running community to stay active, find structure and reach their finish lines in a positive, flexible and safe environment as they come together through a common passion.” 

The Rock ‘n’ Roll VRC will offer challenges and virtual races in a variety of distances for all levels of runners and walkers. The first virtual race, Rock ‘n’ Roll VR1, will be a 5K run and will be open to anyone in the world. Starting this week, virtual races will begin weekly on Fridays at 5 p.m. ET and close Sundays at 8 p.m. ET.

To compete for and earn rewards, participants will track their activity by a GPS and heart rate monitor and upload the information to their member dashboard. The VRC is compatible with many different wearable technology devices.

Rock ‘n’ Roll VRC will also have other features that give users access to playlists, coaching, nutritional information and more.

More information about the Rock ‘n’ Roll Virtual Running Series and Rock ‘n’ Roll Virtual Running Club are available on www.runrocknrollvr.com.

posted Thursday April 23rd