The Beirut Marathon Association will host a virtual 5k to bring light to the city after recent tragedy

To support and bring relief to the people of Beirut, who are continuing to struggle after a tragic explosion in August, the Beirut Marathon Association will be hosting a global virtual 5k called Embrace Beirut. All of the proceeds collected from the virtual event will be donated to the Lebanese Red Cross, who is currently providing on-site aid to the victims of the explosion.

“Our hopes from this event are to raise awareness about Beirut amongst international communities and raise funds for its victims,” said May El Khalil, President of the Beirut Marathon Association.

More than 300,000 individuals were severely affected by the explosion. A vast majority of individuals have been displaced and need medical supplies, along with basic hygienic necessities.

“Some have lost their loved ones, many have been severely injured, most were left without proper shelter, and surely all have lost a piece of their hearts,” said El Khalil.

Embrace Beirut is encouraging individuals and other organizations to support by spreading awareness for the virtual event through their own communication outlets and on social media.

“We would like most marathon associations around the world to be aware of this event and to even promote it amongst their loyal participants and audience,” said El Khalil.

The Beirut Marathon Association is partnering with the premier technology provider, haku, to help bring the virtual event to life through haku’s virtual suite of products.

“We are honored to help support the people of Beirut through our partnership with the Beirut Marathon Association and to provide innovative resources to assist in delivering an amazing participant experience throughout the event,” said Carlos Escobar, haku Founder and CEO.

“haku’s reputation and experience with handling registrations for sports events is unprecedented, and we are flattered that they are handling this event,” said El Khalil.

Registration for Embrace Beirut opens on Thursday, September 17th. The event will take place from October 1-8.

posted Thursday September 17th