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The 2019 Yuengling Shamrock Marathon Weekend generated a total impact of over $21 million for the local Virginia Beach economy
The 2019 Yuengling Shamrock Marathon Weekend was hosted in Virginia Beach on March 15-17. The Yuengling Shamrock Marathon, Anthem Shamrock ½ Marathon, TowneBank Shamrock 8K, and Operation Smile Shamrock Final Mile welcomed participants from all 50 states and multiple countries.
In total, there were over 45,000 runners, walkers and spectators that took part in the festivities.
“Events such as the Shamrock Marathon Weekend drive visitation to Virginia Beach during our shoulder season and boosts the local economy considerably while raising awareness that Virginia Beach is a year-round destination with many activities and experiences to enjoy,” said Brad Van Dommelen, Director of the Virginia Beach Convention & Visitors Bureau.
The economic study conducted by San Diego State University also determined that the event created over 14,000 total hotel room nights. It also generated $800,000 in taxes and fees and contributed $150,000 for its charity partners.
“Absolutely hands down the best race weekend ever! From the start til the after party, well organized! Our group of 20 will definitely be back,” said a 2019 participant.
The Yuengling Shamrock Marathon Weekend returns for its 48th running on March 20-22, 2020
(07/22/2019) Views: 2,047 ⚡AMP
Yuengling Shamrock Marathon
The Shamrock Marathon was born in 1973. It was the brainchild of Jerry Bocrie, who along with his wife Lori would serve as race director for 30 years. The inaugural marathon had 59 entrants and 38 finishers, and the weekend also featured 1-mile, 2-mile, and 6-mile races. In 1976, the 6-miler gave way to an 8k, which has remained a...
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