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Isuzu to release limited-edition Eliud Kipchoge vehicle

A collaboration we didn't know we needed between the marathon world record holder and the Japanese auto maker

eliud kipchoge

The world’s fastest marathoner, Eliud Kipchoge, has teamed up with the Japanese auto company Isuzu to release a limited edition “Eliud Kipchoge 1:59 Isuzu D-Max” double cabin pickup truck in honour of the two-time Olympic champion.

The name of the vehicle comes from Kipchoge’s run at the INEOS 1:59 Challenge in Austria on Oct. 12, 2019, where he became the first man in history to run a marathon in under two hours, covering the Vienna course in 1:59:41.

The special limited edition of the vehicle will see a symbolic 159 units produced to celebrate Kipchoge’s achievements. Kipchoge will have the honour of driving out the first of the special edition vehicle bearing plate number 001.

Kipchoge broke his previous (official) marathon world record two weeks ago at the Berlin Marathon, running 2:01:09 to take the win in the German capital.

Photo: Instagram/kipchogeeliud

According to Isuzu East Africa managing director Rita Kavashe, the company has seen an increase in market share by 50 per cent with their single-cabin pickup truck in eastern Africa since beginning their partnership with Kipchoge in 2017. “Isuzu embraced me before all these achievements. They have been with me all this time in training,” Kipchoge said to the Nation.

Although the Isuzu D-Max is still under production, proceeds from vehicle sales will support the Eliud Kipchoge Library in his hometown of Kapsisiywa, Kenya.

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