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Matthew Boling snags Dunkin’ Donuts’ first track sponsorship

You know you've made it big when you have a doughnut sponsorship

The popular U.S. doughnut chain Dunkin’ Donuts has signed Georgia sprinter Matthew Boling, as the captain of Team Dunkin’, marking the brand’s first connection to an NCAA athlete.

“America runs on Dunkin’,” and now so does Boling, a four-time 2019 U20 Pan-Am Games gold medallist, who is currently competing for the University of Georgia in Athens, Ga.

Boling went viral in 2019 when he broke the 10-second barrier for 100m with a wind-aided 9.97 seconds. 

Most athletes would only dream of what comes with a coffee and doughnut sponsorship. U.S. 1,500m Olympian Heather MacLean was disgruntled by Dunkin’s decision not to choose her, expressing her displeasure on Twitter.

She even already has the tracksuit.

Dunkin’ Donuts is headquartered in Canton, Mass. It was founded in 1950.

Although MacLean is no longer in college, her Dunkin’ tracksuit has hopefully made a strong case for a potential sponsorship in the future. U.S. marathoner Molly Seidel also has a soft spot for Dunkin’. While she was living and training in Boston, Dunkin’ became her donut shop of choice, and she also spoke about her interest in a Dunkin’ sponsorship.

Boling will be representing Dunkin’ on and off the track, sharing his exclusive Team Dunkin’ experience and merchandise on social media. Each Team Dunkin’ athlete will be honoured by having their very own Dunkin’ drinks and food featured at a Dunkin’ location in their college town.

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